Copywriting for B2B and Technology Brands
Results-driven copy that persuades prospects, wins customers and gives you an edge in your industry.
Is your copy missing the mark or failing to convert?
Are you struggling to find a writer who understands the complexities of your business or who can grab and keep the attention of your readers? Or maybe writing just isn’t your thing?
If you don’t have the time or the resources to create effective marketing content, Red Rock can jump onboard to deliver high-converting copy, you’ll swear it was written in-house. My services are perfect for you if you want to…
Build authority and rise to rockstar status in your industry.
Build trust with prospects and attract more high-quality leads.
Tell a story that speaks to the benefits of working with your brand.
Nurture prospects through a complex sale.
Boost your conversion rates.
Engage B2B buyers to say, “I want in!” to your offer.
Don’t hire just a copywriter.
Hire an addition to your team who’ll work hard to answer questions and solve real business problems. Get an ambassador dedicated to bringing your brand vision to life. The end result? Copy that’ll win customers, increase sales and grow your business, without having to resort to bland industry jargon or generic messaging.
A valuable sales magnet and social proof that your business can deliver value—directly from your customers’ mouths.
Custom-written content to build your online visibility and give you the boost to attract new leads.
Quality copy that will rank your site, hold visitors’ attention, build engagement and convert web traffic into sales or leads.
Landing Page Copy
Laser-focused copy that showcases the specific benefits and features of one particular product, service or offer, and ultimately moves prospects through a sales funnel.
eBooks & White Papers
Inform and engage prospects with your big ideas, cutting-edge research and influence with a high-quality eBook or white paper.
Hey, friend. I’m Paula.
Owner. Copywriter. Storyteller. Word slinger.
As a copywriter and former journalist, I’ve written hundreds of stories about everyday people, entrepreneurs, businesses and unique topics. I still consider myself part storyteller, part investigative reporter who loves getting to the heart of a story.
I now create results-driven copy for B2B and tech companies wanting to improve their message, reach and bottom line. I’ve written for all sorts of industries—from marketing to manufacturing, technology to travel, construction to conservation. If you’re looking to convert lukewarm prospects into brand advocates, drop me a line! I’m based in Peterborough, Ontario, but I work for clients all over. Follow me on LinkedIn.
Let’s conquer your copy together.
Stop struggling with lead generation and let your copy do the heavy lifting.
“Paula wrote our website and other marketing materials that helped position us as a leading energy-savings provider in the commercial and industrial sectors that we were trying to establish. Paula asks the right questions and is very thorough in terms of getting the information she needs to get the job done. I appreciate her efficient process and how professional she is. She sharply focused on our target market, and the quality of her writing is great. She made my job much easier.”
“Paula wrote copy for various large website projects we developed on very tight deadlines. She’s a highly competent writer who takes direction well and captures the spirit and voice of the brands she’s writing about. Paula asks the right questions to structure all the information and uncover the missing components to create clear and valuable SEO website content that tells our client’s story and describes their services perfectly. She’s professional when communicating with our team and clients and is a pleasure to work with. Paula has our highest recommendation.”