Websites

SEO might get viewers to your website. An eye-catching design might attract their interest. But it’s well-written content that’s going to persuade prospects to hang around leading to new customers and sales.

Websites

Want to stand out from the crowd?

Be it a standard multi-page site or something larger in scope, your brand story should speak to your audience. Your marketing messages live in a crowded world so it's important to stand out from your competitors.

Say goodbye to industry jargon and generic messaging. And say hello to content infused with purpose, clarity and personality.

Make your website noticeable with...

Headlines that attract attention and pull people into the sales copy.

A friendly, conversational tone that presents your brand in a likeable fashion.

A direct, focused approach that quickly addresses your customers’ needs.

Visual appeal that includes short paragraphs, subheads, lists and multiple images.

SEO-friendly text that the search engines will love.

Effective call-to-action that tells people exactly what you want them to do.

Matthew Savino
Matthew Savino
Managing Partner & Senior Consultant
Paula’s expertise was invaluable in bringing our web content for HRLive.ca up to speed and making it attractive to a wider audience. She had great ideas and a good feel for the tone we wanted to convey. The voice that Paula used in creating the new content was on-target and appropriate to our audience. We’ve had a positive response from clients who have viewed the new website and have noticed an increase in organic traffic to the site.
Chris Calbury
Chris Calbury
Founding Partner
Paula wrote copy for various large website projects we developed on very tight deadlines. She’s a highly competent writer who takes direction well and captures the spirit and voice of the brands she’s writing about. Paula asks the right questions to structure all the information and uncover the missing components to create clear and valuable SEO website content that tells our client’s story and describes their services perfectly. She’s professional when communicating with our team and clients and is a pleasure to work with. Paula has our highest recommendation.
Make your website walk and talk like a real human.